At a glance

Katie Muldoon has released a new book titled "Mind Your Self," which addresses the challenge of integrating AI into organisations without undermining essential human skills. Drawing from her experience in military leadership, tech, and psychoanalysis, Muldoon provides strategies for leaders to maintain human creativity and relational skills while leveraging AI. The book aims to guide leaders in navigating the complexities of AI integration while preserving the human elements crucial for organisational success.

Everyone is talking about what AI can do, and what it is doing to the world. But what is AI doing to people? And what does that mean for the leaders who are steering their businesses and communities through this immense change?

The new book, Mind Your Self: How leaders can integrate AI without disintegrating humans (Rethink Press), written by founder of Yellowrattle Collective, coach, and consultant, Katie Muldoon, explores the supreme paradox emerging from the application of AI: the best application of it relies on partnership between AI and the most advanced, innately human traits: creativity, deep thought, embodiment, and relational skill.

But early indications show that using AI can erode the very skills needed from the human side of the partnership. How can leaders of all stripes harness the advantage of AI, without corroding the human brilliance on which it relies?

Drawing on a decade of leading at the edge in her military service, a decade of working in tech and innovation, and her psychoanalytic training, Muldoon offers an incisive diagnosis of the impact AI risks having on the workforce, alongside practical strategies on how to lead in a way that preserves the human capability that will truly give AI-supported organisations the edge. Her insight into human development, what is required of leaders, and how tech is being integrated in organisations brings a powerful and unique perspective on how to navigate a moment of immense possibility and peril.

Mind Your Self: How leaders can integrate AI without disintegrating humans is an invitation and a provocation for readers to think differently and clearly about AI and their organisation - offering a map on how to lead in an AI era and how to act now to give readers and their organisation a defining edge. This urgent and engaging read will help individuals to preserve their essential human advantage alongside AI integration. Whether a business leader, an educator, a technologist or simply keen to work wisely with AI, Muldoon offers actionable tools and a framework for thinking about the greatest tech disruption of our time, whilst always putting humans at the centre.

Mind Your Self: How leaders can integrate AI without disintegrating humans (Rethink Press) by Katie Muldoon, is available to buy on Amazon and in all good bookshops from 7th October 2026.

Editorial insight

With artificial intelligence rapidly reshaping business operations and decision-making, questions about its impact on people and organisational culture are becoming increasingly relevant. The release of Katie Muldoon's new book addresses a timely concern for leaders navigating the integration of AI while seeking to maintain the human qualities that underpin long-term success.

As AI adoption accelerates across sectors, the challenge for many organisations lies not only in leveraging new technologies but also in ensuring that essential human skills are preserved. This resource is positioned for professionals who are looking to balance technological advancement with the need for creativity, critical thinking, and effective leadership within their teams.

Story ideas and journalist angles

Research/data

AI’s Impact on Human Skills in the Workforce

Investigate how AI integration in workplaces is affecting the development and retention of human skills like creativity and critical thinking, as suggested by Muldoon's new book.

Target audience business-finance, trade-industry, technology, health-science Story potential 7/10 Consumer impact

Leadership Strategies for AI Integration

Explore practical leadership strategies proposed by Katie Muldoon for integrating AI into organisations without diminishing human capabilities.

Target audience business-finance, consumer-lifestyle, technology Story potential 6/10