Sector News Wire

Marketing, Advertising & PR

Marketing, advertising, public relations, communications, and agencies.

AmbitionPR•

Marketing Strategy in the Era of AI: Global top 50 marketer, Jenna Tiffany, cuts through the digital noise with her updated edition of ‘Marketing Strategy’

In today’s fast-evolving digital landscape, marketers are embracing a wave of powerful new digital tools, with artificial intelligence leading the charge in content creation, audience targeting, and campaign optimisation. While these technologies open up unprecedented opportunities, they also bring new challenges. With 68% of marketers reporting they use AI at work, producing high volumes of AI-driven content and competing for attention, the marketplace has become increasingly crowded and noisy.

Marketing Strategy in the Era of AI: Global top 50 marketer, Jenna Tiffany, cuts through the digital noise with her updated edition of ‘Marketing Strategy’
4 C Marketing•

New Chief Marketing Officer Appointed as Duckhams Oils Ramps Up Investment

Duckhams, the original British motor oil since 1899, is pleased to welcome a new Chief Marketing Officer as it continues its investment programme. David McLean becomes the latest senior figure to join the iconic British lubricant brand. With over 30 years of commercial experience across the UK and global markets, David has a strong track record of blending data-driven insights with pragmatic action plans to deliver meaningful change. Having spent nine years at Castrol driving strategy within com

New Chief Marketing Officer Appointed as Duckhams Oils Ramps Up Investment
September 23, 2025•BRPR•

Absolute Charts Next Chapter with Launch of Specialist Digital Agency Nexa

Bolton agency Absolute has announced a major evolution after 26 years in business, unveiling its transformation into two specialist agencies with a shared mission to help ambitious companies achieve brand-led growth. To give clients greater clarity and access to specialist expertise, Absolute now operates as two agencies. Absolute Agency will continue its award-winning focus on brand strategy, brand positioning, and brand development - cutting through complexity to build impactful brands that in

Absolute Charts Next Chapter with Launch of Specialist Digital Agency Nexa
Black Country August 2025•Be Bold Media•

Bold move for Chamber as it appoints new PR expertise

The Black Country Chamber of Commerce has appointed new public relations specialists as it looks to strengthen its position as the voice of business in the region. Be Bold Media, a BCCC member for more than five years, won a competitive pitch process alongside Cucumber PR to clinch the contract, bringing their combined expertise to support the Chamber’s communications needs. Be Bold’s Amy Bould and long-time collaborator Russ Cockburn, of Cucumber PR, have worked together to deliver PR and commu

Bold move for Chamber as it appoints new PR expertise
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