First on Google Does Not Guarantee a Mention in ChatGPT, Discoverable Study Finds
A study by Discoverable found that being the top result on Google does not guarantee a business will be mentioned by ChatGPT, with Google's top supplier going unnamed in 72.5% of ChatGPT's responses. The research, which compared AI responses to Google results for 1,000 buying questions, highlights a gap between search engine visibility and AI-generated content. This raises questions for businesses about how they measure their online presence and visibility across different platforms.
Read disclosure →