Data Analysis - The Foundation of Every Peak Season
By Holly Truman, Head of Operations at Prolog Fulfilment Every year, peak season puts e-commerce businesses and their fulfilment partners under extraordinary pressure. From Black Friday and Cyber Monday to holiday surges and seasonal sales, customer expectations reach their highest point - while supply chains face their greatest strain. In this high-stakes environment, data analysis has become the strategic backbone of accurate forecasting, enabling companies not only to cope with peak volume bu
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